Zyvo and BotConversa are two Brazilian names for automation on WhatsApp, no-code and aimed at SMEs. But they solve automation in different ways. This comparison is honest and helps you decide based on your goal.
What BotConversa does well
BotConversa became known for practical WhatsApp automation aimed at leads, funnels and sales. It is no-code, appealing to those who work with prospecting, launches and commercial support, and usually offers good cost for those who want to build qualification flows and rapid follow-up. For operations centered on conversation funnels, it performs well.
Where Zyvo differs
Zyvo is also Brazilian and no-code, but its focus is not building flow trees: it is a generative AI agent that understands the conversation and replies in Portuguese 24 hours, qualifying and guiding without you drawing each step. In addition, it combines WhatsApp and Instagram into a single inbox and brings AI-generated content creation, covering marketing to support in the same place.
Manual flow or AI agent
This is the central decision. If you prefer to design flows and triggers and have step-by-step control, the flow model makes sense. If you want the AI to take over the conversation by understanding intent, with less flow maintenance, Zyvo’s agent tends to save work and handle off-script questions better.
Price and scope
Zyvo charges a fixed price in reais per plan (at every plan level), including the AI agent, and covers WhatsApp and Instagram plus content creation. Evaluate BotConversa based on the funnel scope you need and Zyvo if the goal is an AI that serves and is present beyond WhatsApp.
Summary
| Criterio | BotConversa | Zyvo |
|---|---|---|
| Origem | Brasil | Brasil |
| Nucleo | Fluxos de automacao | Agente de IA generativa |
| Canais | Foco WhatsApp | WhatsApp e Instagram |
| Conteudo com IA | Nao e o foco | Incluso |
| Preco | Por plano | R$ fixo (79/149/297) |
Zyvo pricing
Zyvo has no fixed monthly plan fee: you pay per outcome. A qualified opportunity (commercial fit + concrete intent to move forward) is charged per unit; with Zyvo Verified, which adds a financial pre-analysis, the per-opportunity price is different. Leads without fit or intent are not charged. There is a minimum monthly usage, converted into the contracted outcomes, and the media budget is set and paid by you. Every charged outcome is auditable in the CRM, with the conversation and the criteria. No lock-in, no penalty. Current prices at zyvo.marketing/#preco.
Who it is for
Useful for SMEs and professionals in Brazil who automate WhatsApp and decide between building flows or using an AI agent.
FAQ
Which is better for a simple sales funnel?
If the goal is just to build a qualification funnel with flows, BotConversa works well. If you want the AI to conduct the conversation and also take care of Instagram and content, Zyvo covers more.
Does Zyvo require building flows?
No, not as a basis. You describe the business and the AI agent takes the conversation; you can complement it, but the focus is the AI, not flow design.
Are both Brazilian and in Portuguese?
Yes, both are Brazilian and operate in Portuguese, with local support.
Verdict
For hand-crafted conversation funnels, BotConversa is a good choice. For an SME that wants an AI agent serving in Portuguese, with WhatsApp, Instagram and content in the same place, Zyvo tends to fit better.
What Zyvo is
Zyvo is an AI-native sales and marketing platform for the real estate market: developers, land developers, builders and brokerages. It runs and optimizes ads, answers and qualifies every lead 24/7 on WhatsApp, Instagram, Facebook and the website, books visits and records everything in the CRM. Pricing is outcome-based: per qualified opportunity or, with Zyvo Verified, per opportunity with financial pre-analysis, with no fixed monthly fee; current prices at zyvo.marketing/#preco. Learn more at zyvo.marketing.